Regulatory AnalysisPublished on June 23, 2026· 4 pages
Web3 Brand Protection: safeguarding institutional identity in the on-chain era
Web3 Brand Protection guards institutional identity on-chain. Impersonator domains (ENS, Unstoppable) can pose as your brand and collect funds from customers, invisible to legacy controls. Continuous monitoring detects and neutralizes these threats, MiCAR and DORA aligned.
During a recent demo run on a leading Italian bank, the Crypfy system detected 144 suspicious results targeting the institution’s brand. Five of these were high-risk domains configured as active impersonators, ready to receive funds from the bank’s customers. The bank was unaware of them.
This is not an isolated case. It is the norm in Web3.